Technical Content Writing Course

Begins February 28, 2022

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How to think like an engineer AND a marketer

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Digital content writing process from concept to publication

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SEO principles and how Content Writing beats Google

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How to interview and leverage subject matter experts

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Create a unique, portfolio-ready piece of original content

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Content Marketing

Learn to write white papers, case studies and blogs to build your content marketing program.

Writing Process

Learn how to strategize, brainstorm, research, write and edit a full piece of content tailor-made for Google.
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Live Coaching

This course includes live coaching session and feedback from an engineering-trained content writer.

Overview

Content marketing helps your brand attract web traffic and convert visitors into leads. Crafting in-depth technical content helps technology and engineering companies educate and inform their buyers. Writing marketing material like white papers, case studies and blogs can be confusing for even the sharpest subject-matter expert. But today, technical experts are using social media, podcasting and blogging to communicate their expertise with their customers and it’s driving sales and helping to grow professional careers.

In this 9 week course, you will  learn the art of content marketing for technical audiences. Adam Kimmel, a dual-degreed engineer and expert, will coach students through how to write content that explain complex subject.

This course begins on February 28, 2022 and the cost for this 9 week course is $1,847. Contact us for group discount pricing.

What You Get

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9 Live Sessions

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Writing Workbook

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Writing Guidance and Editing

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Marketing Education

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Writing Process Resources

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Permanent access to invited content writing community

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Week 1 - February 28, 2022

Engineer to Marketer Mindshift

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Week 2 - March 7, 2022

Introduction to Digital Marketing

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Week 3 - March 14, 2022

Foundations of Ethical Storytelling

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Week 4 - March 21, 2022

Writing Process

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Week 5 - March 28, 2022

Writing Your Content

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Week 6 - April 4, 2022

How to Edit

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Week 7 - April 11, 2022

Capstone Project

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Week 8 - April 18, 2022

Content Coaching Session

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Week 9 - April 25, 2022

Content Review and Feedback

Technical Content Writing Course

Learn how to write technical content like a marketing pro.

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Learn how to write white papers and case studies

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Become a Published Technical Expert

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Research and Interview Experts

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Educate and Inform Your Audience

TAKE YOUR TECHNICAL CONTENT TO THE NEXT LEVEL

15 + 6 =

Interested in our next course?

Want to take this course, but it’s not a good time for you? Please fill out the form to the left to be contacted about our next Technical Writing Course Class. We will notify you via email when we announce our next course date. 

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