Blog Posts
Technical Writing, Copywriting, Content Writing: What’s the Difference?
We are in the midst of a writing renaissance. From 2011-2017, the number of U.S. writers and authors has increased more than 12%. Specific to content marketing, blog content has shown greater than 400% search engine indexed pages than sites without blogs. Couple those...
Content: The Cure for Engineers’ Marketing Allergy
To be certain, engineers are a different breed. The usual stereotypes associated with them are social awkwardness, stubbornness, and introversion. While these couldn’t be [much] further than the truth, engineers do not behave like traditional consumers. Engineers...
The Fuel to Ignite Your Network Marketing Business
Network Marketing, or Multi-Level Marketing (MLM), has gone from being a suburban cliché, think ‘Tupperware party among friends’ or the ‘Avon Lady’, to a legitimate vehicle to open up a secondary income stream. Moguls Warren Buffet (Pampered Chef, among others) and...
A Remote State of Mind
Movement toward The Remote Workplace is gaining momentum every year. The technology revolution has enabled people to connect to anyone from anywhere. At the Forward Technology Conference in Madison, WI, startup business leaders participated in a panel discussion to...
The Secret to Winning Business Development
So you have a great idea and begin making product samples, to find that most in your sphere see its value: “Wow, that’s a really good idea. No, seriously, that’s a GREAT idea.” Well that sounds promising, to say the least. You want to show it to more people, to...
10 Reasons to Hire Freelance Writers
10 compelling reasons to hire a freelance writer to be your company’s voice and to increase the company’s expertise in content marketing and copy writing.
Engineering a Content Writing Revolution
Making the case for hiring engineers as technical writers